Big news! Today, after almost three years, we’re changing our name to BAG ROMANCE, launching a brand-new website and releasing an updated brand identity. You’ll see the new look anywhere we’re out in public, like our website and on social media.

We believe the new look better reflects our team's and customers' love affair with designer handbags and matches what we’ve become since 2015: a leading e-tailer that modernizes the commercial relationship between women and luxury fashion.

Our design goal was to better match how we look to our values and to the customers we serve. The BAG ROMANCE team worked hard to find something that appeared crisp, approachable, smart, friendly, and connected. We believe this new, modern take communicates our continued commitment to support our work to offer an alternative way for women to participate in expriencing the latest luxury fashion trends.

We hope you like this new look and feel! Look out for more updates - like new designer brands and styles coming online, more fashion styling blog posts, and advice —as we continue to try to better serve our customers with clean, modern, user-friendly content and technology.

To learn more about BAG ROMANCE, click here.